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Privacy Policy

Ace Hardware Corporation (“Ace Hardware” or “we” or “us”) recognizes that you care how information about you is collected and used. This Privacy Policy describes our information collection, use and sharing practices only for new business development offline and for the web sites, myace.com and acehardwareintl.com (“Web site” or “Web Sites”). The practices described in this Privacy Policy do not necessarily reflect our practices with respect to information gathered through other Web sites that we operate or offline for other purposes.

Personal information you provide to us will be collected, used, stored, transferred and otherwise processed in the United States.  For purposes of this Privacy Policy, personal information is information that identifies you or could be used to identify you such as your name, address, email address, and phone number. By submitting your personal information to us, you are indicating your explicit consent to the practices described in this Privacy Policy.

What Information Do we Collect, and How Is It Used?

Personal Information

We collect personal information that you provide to us. For example, when you: (i) submit a qualification form; (ii) request an Ownership Toolkit or information on store conversions; (iii) when you contact us with online inquiries or promotional communication preferences;  and/or (iv) otherwise voluntarily provide personal information to us.  If you and Ace Hardware both choose to explore business development opportunities with each other, we may also collect personal information about you from third parties throughout the process. The types of personal information that may be collected includes, but is not limited to: name, mailing address, email address, telephone number, marital status, date of birth, nationality, business experience, background and financial information. This information may be used to provide you with more information about operating an Ace Hardware retail store, to conduct an evaluation of your qualifications to operate an Ace Hardware retail store, and for administrative and analytical purposes.

Anonymous Information We Automatically Collect

Like many web sites, we use technologies to collect and store certain  anonymous information automatically whenever you interact with this Web site. For example, we use cookies, which are files created by a Web server and stored on your computer’s hard drive by your Web browser, to collect information regarding customer traffic patterns and site usage. This information is used to analyze and improve this Web site.

We may also use web beacons (also known as action tags, pixels, or transparent GIF files) to help manage online marketing and advertising. These web beacons may be provided by our marketing partner(s) and enable our marketing partner(s) to recognize a unique web beacon placed by us or by such third party. Web beacons also allow us to learn which partner’s website advertisements bring users to our Web site.

Is Information Collected From Children?

The Web sites are not intended for users under the age of 18.  If you are under the age of 18, you should not use the Web sites and should not submit any personal information of any kind to us.

With Whom Do We Share Your Personal Information?

We do not share your personal information collected under this Privacy Policy unless we provide you with advance notice or as described in this Privacy Policy.  We may share your personal information with vendors we retain to provide services necessary to our operations.  Examples of these services include, but are not limited to, operation of our Web sites, customer relationship management, mail delivery, management of email campaigns and other communications, fraud protection and credit risk reduction, marketing and promotional activities, Web site evaluation, database services, data analysis and, where applicable, data cleansing. Although we may provide personal information to these third parties, they are authorized to use this information only in connection with the services they perform on our behalf.

We, or those with whom we have shared information in accordance with this Privacy Policy, may release personal information if we believe in good faith that: (i) the law or legal process requires it; (ii) we have received a request from a law enforcement agency; (iii) such release is necessary or advisable to protect the rights, property, interests, or safety of Ace Hardware, or any of our respective affiliates, business partners, customers, or others; (iv) it is necessary to resolve disputes, troubleshoot problems, prevent fraud and otherwise enforce the Privacy Policy or any other terms or policies applicable to the Web sites; or (v) we are expressly authorized by applicable law to do so.

We also reserve the right to transfer any information we have about you, including personal information, in connection with the sale, merger or transfer of all or a portion of the business or assets of Ace Hardware to a third party or in event that Ace Hardware is merged with or becomes part of another organization.

What Steps Are Taken To Keep Personal Information Secure?

We use various measures to protect your personal information. However, as you probably know, third parties may unlawfully intercept or access transmissions or private communications. Therefore, although we work to protect your privacy, we do not promise, and you should not expect, that your personal information or private communications will always remain private.

How Can I Correct and Update Personal Information?

You can correct and update your personal information by contacting us by email at myace@acehardware.com.

What are my Opt-Out Rights?

Promotional Communications

You can opt out of receiving future promotional electronic mailings from us by following the unsubscribe procedures indicated in each email.


You may block or restrict cookies on your computer or purge them from your browser by adjusting your web browser preferences. You should consult the operating instructions that apply to your browser for instructions on how to configure your browser setting to meet your preferences. Disabling cookies may prevent you from taking advantage of some features of our Web site.

What Happens When I Link To or From Another Web Site?

These Web sites may contain links to other web sites operated by Ace Hardware and/or web sites operated by third parties. The practices described in this Privacy Policy do not apply to information gathered through these other web sites. We encourage you to be aware of when you leave these Web sites and read the privacy policies of each and every web site that you visit. We are not responsible for the content or policies of third party sites.

How Do I Ask Questions and Provide Feedback Regarding Privacy?

We welcome your questions, comments and concerns regarding privacy.  Ace Hardware is committed to the resolution of your concerns and complaints about your privacy and the collection and use of your personal information.  If you have any questions regarding this Privacy Policy or how we protect your personal information, please contact us at myace@acehardware.com or Ace Hardware Corporation Attention: Business Development 2200 Kensington Ct. Oak Brook, IL 60523.

How Will I Be Informed About Changes Regarding This Privacy Policy?

Our Web sites will continue to evolve to bring you new features and services and to implement technological advances. As a result, we may change this Privacy Policy from time to time without prior notice. Revised versions of this Privacy Policy will be posted on the Web sites, together with an updated effective date. In some cases, we may also send an email notifying users of the changes. You should check the Web sites periodically to see if any recent changes to this Privacy Policy have occurred. By continuing to use the Web sites after we post any such changes, you accept the Privacy Policy as modified.

Effective Date

This Privacy Policy is effective as of May 9, 2011.