BUSINESS TO BUSINESS
STORES AT OR ABOVE 20% B2B
are growing top line retail sales by nearly double.
OVER 20%: $195k annual sales growth
– B2B growth contributed 35% of overall growth
UNDER 20%: $104k annual sales growth
– B2B growth contributed 8% of overall growth
Stores who are actively servicing their business customers are realizing
$4K INCREASE
in daily sales M-F
B2B customers spend twice as much as DIY per transaction
Avg Spend:
B2B: $80
DIY: $39
On average, B2B customers spend 9 times more than DIY customers per year
Annual value:
B2B: $3,398
DIY: $353
Data above reflects 2018 metrics of stores at or above 20% B2B
Contact the Business to Business team at B2B@acehardware.com or 630-990-8321
